Posts Tagged ‘marketing’

Oh. A certain Food & Grocery Council member will be HATING this graphic.

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Guest post: The history of Propaganda

Paul Bieleski from Nelson sent this in as a comment on the last post … I found it interesting. – P Propaganda The “Congregation for Propagating the Faith” founded by the Catholic Church in 1622 is where our use of the word propaganda has come from. Its activity was aimed at “propagating” the Catholic faith […]

Another deceitful photoshop fail

One more in my occasional series highlighting Photoshop deceit… this time showing the unreality of distorting body images using Photoshop — i.e. bulking up Justin Bieber. via @caffiene_addict Of course, as previously noted, women generally get slimmed down …  

It’s all about image

I spotted this National Party campaign ad yesterday thanks to @jamileeross who tweeted it into my timeline. Hmm, I thought, monochrome, concrete block bunker, working the phones. Looks like they’re going for a 1960s Kennedy campaign vibe. I wonder who’s on the other end?

Talk about image and editing power in your pocket!

Watch this short video ad for Bentley Motors, and watch the ‘making of’ feature at the end (starts 3’15”). Wow. Yeah, sure they use a bunch of accessories, but look at the quality of the images. – P via John Gruber @daringfireball

I think Julia Louis-Dreyfus knows EXACTLY what she’s doing.

And bless her for invoking Rob Ford. Sad the NZ Herald doesn’t seem to get the reference and quotes her as if she was serious. see: Seinfeld star explains nude Rolling Stone cover: I was drunk. How dumb. – P

Success is sometimes just a matter of ‘beating the averages’

From the Colliding Worlds department, here’s an article I just posted at the Empower Education website … Comments & discussion welcome there. – P

Pepsi paying the price of admission …

This works.

A State Sector guide to maintaining political neutrality

Everything you need to know, including not responding to bloggers. – P PS Vote Blobby!

Pretty impressive, Mr Key.

Anybody trying to portray this politician as out of steam is dreaming. This was a very competent performance today from John Key — admittedly, he appeared to be among friends, and was put under no pressure whatsoever by the cuddly host at NewstalkZB, Leighton Smith … but even so — very smooth, Mr Key.

‘Blackphone’ — Dystopian ‘loss of privacy’ memes are not new. But they seem fashionable now. And possibly commercially viable.

Watch this. It makes me want to try one out. (Except for that line about ‘the Android we’re all familiar with’— er, no not me.) Introduction to Blackphone from BLACKPHONE on Vimeo. But in the comments on that Blackphone promo — posted on Vimeo yesterday — there’s a link to this 4-year-old promo for Else […]

Spoofing the use of Photoshop to distort the reality of women’s bodies in ads

I spotted this wonderful ‘defacement’ of a fashion billboard image (in Germany?) It looks like the activists have pasted on a Photoshop toolbar. How wry. Given our discussions before about the use of Photoshop to create impossible-to-attain ‘role models’ (bleurgh) and the negative effects on women and girls of such distortions, it’s good to see […]

Internet marketing cowboys will be with us always

The Atlantic has a must-read article on an internet marketing cowboy and [alleged] hustler and con-artist called Jesse Willms. It’s a longish read but a very good one. Reading about Willms, I saw some similarities in the story of motormouth Shaun Stenning, a figure in various failed internet marketing enterprises Geekversity, Twalk, Snipr, YouTube Traffic […]

One day in lobbyist land …

for Matthew Hooton and Carrick Graham. – P You may also be interested in: It’s only ‘propaganda’ if you’re talking about the other side, right, Carrick? and Smoke gets in your eyes, Carrick? Movie credit: My son.

Puffery. Lies by another name?

I saw the emergence recently of a new ‘grassroots’ lobbying group and, unlike some spluttering online commenters, chuckled to see the personnel involved. It would be unfair and potentially misleading to call David Farrar, Jordan Williams and John Bishop members of a government/public relations rogues’ gallery, so I won’t. And anyway, seriously, how could anyone […]